How to develop an App: The Ultimate Guide
- Admin
- February 7, 2023
- App Development
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App or an application is a trend now that most businesses are following in order to grow digitally on a global basis. Growing through an application makes it easier for businesses as well as customers. A mobile application is easier and more user friendly and hence is considered as one of the most proficient ways of expanding online. But how to create an application is a question that most of you might be confused about. Creating an app is not a cakewalk but requires a lot of effort such as market research, coding, generating the ideology and much more. Well in order to develop an application and launch it on different platforms, you need to consider the following steps given below. This will definitely solve your query and at the end of this article, you will have an elaborate knowledge of app development.
Let us first point out the steps to create an app before we dive into details:
- Drafting an idea
- Market research
- Trying out different ways to build the application
- Major focus on the graphics and UI of the app
- Pre-plan the marketing strategies for your app
- Coding
- Launching your app
Now let us dig deep and find out what these pointers have to say.
#1 Drafting the Idea/Plan
No app can be built without an idea. You should always be aware of what your app is going to be, how is it going to look and for whom you are going to build it: the target audience. For this, you need to make sure that your idea is unique if you really want your application to stand out. It should not be derived from any other similar app as that would simply remain unnoticed in the eyes of the market. Most of the entrepreneurs are becoming millionaires because of a unique app idea that has made them stand out from their market competitors.
Even if you are unable to find a unique idea, go for twisting the already existing idea and making it more usable as well as preferable by the customers.
#2 Market Research
What’s the point in making an application if you are unaware of your target audience? Every entrepreneur who is seeking to develop an application for the convenience of marketing and selling their products, always tend to research about the market and that’s when they go ahead in the process of idea implementation.
Market Research Guide: The primary concern of conducting the market research deals with challenges that come in the way not just at the initial level but overall at higher levels. These challenges aren’t just related to the app development process but to the business as a whole.
Secondly, you should definitely find out ways to reach out to your target customers or your existing customers to access their needs and wants, in order to provide the best outcome.
Never rely on a plan that is creating a buzz on a current basis. Think ahead of time and research if your plan will still be in use by the people even after 5 to 10 years and not become outmoded in a year or two.
#3 Trying Out Different Ways to Build an Application
If you are building an application, the major thing to consider is the different ways of building an application. Just like any other thing, there are several ways to develop these web apps that are customized and curated according to one’s comfort zone. So, the different ways to develop an app that you can choose from are:
- Low Code Environment: Not everyone is comfortable with coding, especially people who have no experience in technology. Hence a low code environment is an app development space where you can easily make your application without coding. This kind of experience is possible with Webflow where you need not rely on codes to build an application.
- Back end and Front end Database: This is an app developing environment where you are required to code to build an application, where Front end DB is a UI, which in layman language collects the user data and information and sends it to the back end.
- Fullstack App Development: This is a form of binding both, back end and front end database gets developed altogether along with debugging of the sites, as a result of which your application runs seamlessly without a single glitch.
- OS-based Apps: With the help of the Application Program Interface(API), the application programs simply utilize the operating system to ask for permission for the services.
#4 Major Focus on the UI of the App
Do not, I repeat do not make a complex application with a convoluted user interface. Make it as easy as possible for a layman to understand as your application is definitely the visage or representation of your brand. Make sure you have pointed out the features your app will be running on.
Along with the graphic design, authenticate that the content in your app is relevant and has an apt number of keywords to attract the traffic towards itself. Even the name of the application can have the major keyword in it. For instance, if you are generating a language learning application, establish a fact that the name of a particular language is in the name of your application so that when a person searches on the App Store with the same language, the tendency of your application to rank higher increases. Think like a customer. What is it that you want on any other similar website? How would you want it to look? Of course, you would want it to be convenient and user friendly so that, as a layman, you can understand the message a certain brand is wanting to convey.
#5 Pre-Plan the Marketing Strategies of Your Application
Your quest should not end just after the market research. Marketing strategies are the only way you can reach the milestone that you desire. So make sure that you have an experienced marketing team who can do wonders with their own unique strategies. You can definitely find some mind-blowing strategies if you Google it, but how to apply them strategically and according to your brand requirements is something that comes from experience only. You can compare similar apps present in the market to find out the defects and make your app immaculate.
You can never go wrong with Social Media Marketing and Search Engine Marketing if you are aware of the algorithm of both social media platforms and search engines. You can run the PPC ads for it by using major advertising platforms namely Bing Ads and Google Ads. Both these advertising platforms helps attract the target audience conveniently.
But these are just the basic strategies to augment your brand name and customers. These are only applicable with an efficient marketing team that knows this game inside out.
#6 Coding
Coding has been the priority these days and to enter the world of tech, one needs to have a grasp of the knowledge of coding. And this isn’t something that you learn only once, but you learn something new daily because of the prevailing requirements in the tech industry.
App development can be proceeded in a no-code environment but not always. For instance, if you are developing a web app for iOS, you need the objective C coding language. Such other code languages are prevailing with their specified usage such as Xcode, which is only possible on Mac.
You can always opt for more options such as C++, Python and Swift which you might have come across.
#7 Deployment/Launching on the App Store(iOS and Android)
Deployment is the final stage of any app development procedure. Deployment or launching an app is only conducted after checking the bugs and getting approval from the app store to check if your app does match the standard or not. A beta testing is conducted before the installation and configuration of the app by the app stores. This is again a task that can be done only with the help of experts who has a grip over these functionalities.
As it’s already been mentioned above, app development is something that can only be comprehended under the supervision of experts. In this case, it is best to take a step forward to approach the app development agencies that are equipped with such experts. But, in a developed country like the USA, it is very difficult to hire an app development agency as there are innumerable options to choose from. But there are a few specialities that not every agency would be following:
- An app developing team with a group of experts with more than 5 years of experience in this field.
- An agency with a designated digital marketing team so that you need not go to any other different platform for the marketing purpose of your application
- An agency with a designated digital marketing team so that you need not go to any other different platform for the marketing purpose of your application
- App Development and testing performed on an updated OS.
- An agency that makes use of the latest expo-react-native to build the latest app UI/UX.
- Use of international standard delivery technique that makes the multiple project delivery faster.
- Make sure your agency uses international API guidelines to build the application.
